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Interflora
Insight: Flowers are so beautiful that they can can block out things we don't wish to see.
Solution: Dramatise how even the worst views can be transformed with Interflora.
Interflora
Insight: Flowers are so beautiful that they can can block out things we don't wish to see.
Solution: Dramatise how even the worst views can be transformed with Interflora.
Activation: A photo filter to block out things/ views you didn't intend to appear in your photos.
Activation: A photo filter to block out things/ views you didn't intend to appear in your photos.
Interflora
Insight: Flowers are so beautiful that they can can block out things we don't wish to see.
Solution: Dramatise how even the worst views can be transformed with Interflora.
Activation: A photo filter to block out things/ views you didn't intend to appear in your photos.
Creative
CREATIVE
Ryman (spec project)
Insight: Cheap stationery takes the pressure off writing, producing better work than you would with more expensive brands.
Solution: Show how it's better to spend less on stationery.
Activation: The Ryman Museum
Ryman will gather all the notebooks which have lead to famous ideas and exhibit them.
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